Dorfstetter
Advertising
| Branding
| Graphic Design
| Markenstrategie
| Packaging
| Senses

Redesign for an incomparable bakery in the Wechselgebiet. At the same time, what is most important to them should be in the foreground - nature.
The new image plays with the interaction of nature and product. Each product is charged by means of nature representation. Here, nature is representative of an ingredient that is incorporated into the bread. In addition, the new claim »Brot verstehen / Understanding Bread« underlines the appreciation for the product and the ingredients from which it is made.
Together with the Dorfstetter family, we explored the places and places that most influenced their surroundings. They are now photographed and printed on all types of prints - and also in a specially produced book.




















