Gruber Röschitz Winery
- Brand Experience
- Interior Design
- Furniture Design
- Branded Spaces
- Hospitality Design
- Strategy + Storytelling
Intro
Gruber-Röschitz presses wines with character in the Weinviertel region of Austria. With passion and empathy. In the rhythm of nature, unadulterated and natural. Biologically dynamic out of conviction, pure and reduced.
Background
Our design weaves tradition and innovation into a brand experience that is all about the experience of the product. Natural materials, clay plaster, travertine and oak, paired with stainless steel. The earth steles on which the products are presented are a particular highlight. They outgrow their ground, so to speak. A spacious tasting room invites visitors to linger and connect. The focus in this open space is on the community. In the center is a large wine vault. The heart of the new building.